Public Relations(PR) Strategy
Market Research
Identify Target Audience
Plan Tactics and Channels
- Market Research
Understand the brand, audience and market
- Identify Target Audience
Pinpoint the specific groups or demographics
- Plan Tactics and Channels
press releases, social media, events and channels online, print, broadcast
Setting Goals and Objectives
Craft Key Messages
Execute, Monitor, and Evaluate
- Setting Goals and Objectives
Define clear, measurable goals
- Craft Key Messages
Develop clear and concise messages
- Execute, Monitor, and Evaluate
Implement the plan and continuously monitor its progress using relevant metrics